Fractional CFO

Strategic finance leadership, without the full-time cost

Get CFO-level expertise when you need it — without the salary, benefits and long-term commitment of a full-time hire.

The Problem

You've outgrown your bookkeeper, but can't afford a full-time CFO

Growing fast, but flying blind

Revenue is increasing but you're not sure if you're actually profitable.

Big decisions ahead

Fundraising, expansion, hiring — but no one to guide the financial strategy.

Bookkeeper can't help

They handle transactions, not strategy. You need someone who thinks bigger.

You're stuck in the middle

Too big for basic bookkeeping, too small for a full-time CFO.

The result? You're making critical financial decisions without expert guidance — and hoping for the best.

The Solution

Strategic expertise, flexible commitment

A fractional CFO is a senior finance professional who works with your business part-time — the same strategic guidance as a full-time CFO, at a fraction of the cost and commitment.

Strategic Financial Leadership

CFO-level thinking on planning, forecasting and growth strategy.

Flexible Engagement

Work with us for the hours you need — a few hours a week or several days a month.

Real-Time Financial Insights

Cloud-based dashboards and reporting so you always know where you stand.

Proactive Guidance

We spot opportunities and risks before they become critical.

No Long-Term Commitment

Month-to-month engagement — scale up or down as needed.

What We Do

More than just number-crunching

Strategic Financial Planning

  • Long-term strategy aligned with your goals
  • Scenario planning for different growth paths
  • Capital allocation & investment decisions
  • Exit planning and business valuation

Cash Flow Management

  • Real-time forecasting and monitoring
  • Working capital optimization
  • Managing seasonal fluctuations
  • Preventing cash crunches before they happen

Fundraising & Investor Relations

  • Financial modeling for fundraising rounds
  • Pitch deck financial sections
  • Due diligence preparation
  • Board-ready investor reporting

Financial Reporting & Analysis

  • Management accounts that make sense
  • KPI dashboards & performance tracking
  • Profitability by product, service or customer
  • Variance analysis and trend identification

Business Growth Support

  • Pricing strategy & margin optimization
  • New market / product launch planning
  • Acquisition or merger analysis
  • Scaling operations without burning cash

Systems & Process Improvement

  • Cloud accounting setup & automation
  • Forecasting so you’re never caught short
  • Advice on what the numbers actually mean
  • Reporting cadence that fits your team
How It Works

From first call to strategic partnership

01

Free Consultation

  • We discuss your business, challenges and goals
  • We assess whether a fractional CFO is the right fit
  • We outline how we'd work together
  • No obligation, no pressure — just honest advice
02

Onboarding & Discovery

  • We review your current systems and processes
  • We learn your model, revenue streams and costs
  • We set up cloud accounting and dashboards
  • We establish reporting cadence and comms
03

Ongoing Partnership

  • Regular check-ins — weekly, bi-weekly or monthly
  • Real-time monitoring and proactive alerts
  • Strategic guidance on key decisions
  • Available when you need us
Why Cloudworx

Why businesses choose us for fractional CFO services

Qualified Expertise

CA(SA) qualified with international experience across UK, US and SA business environments — a strategic thinker, not just a number-cruncher.

Real-Time, Cloud-Based

Xero-powered real-time dashboards, proactive monitoring and alerts. Access your numbers anytime, anywhere.

Flexible & Scalable

Month-to-month engagement, scale hours up or down, responsive across time zones thanks to the GMT+2 advantage.

Cost-Effective

A fraction of the cost of a full-time CFO — no benefits, office space or overhead. Pay only for the hours you need.

Long-Term Partnership

We get to know your business deeply and we're invested in your success. Many clients stay with us for years.

Testimonials

Real businesses, real results

Founders trust Cloudworx to be their strategic finance partner.

“We have worked with Cloudworx since their inception many years ago. Since then we have watched Gareth and his team take the company to new heights, while managing not only to maintain, but improve on relations with all clients. No project is ever too big or too small for their personal attention. Our company would cease to exist in its current form without their influence.”

Nick Dekker

Nick Dekker

Carbon Events

“We have been clients of Cloudworx since April 2015 and have never looked back. They have helped sort out our gym business accounting troubles and have set us on an efficient path going forward. We will always be grateful for their service and support.”

Sean Lucas

Sean Lucas

Optimum Lifestyle

“I am really massively thankful that I chose you guys as our partners in business — I have never had a day of regret and you have made our business a lot better and simpler for us.”

Grant Edmond

Grant Edmond

“Working with Cloudworx has been a joy. As a start-up founder busy doing numerous urgent things in our business, having Bryan, Gareth and the team handle our finance and compliance has saved us a great deal of time and headaches. The level of professionalism and care for our business has been unrivalled.”

Michael Massingham

Michael Massingham

“Here at Studio Bolland we pride ourselves on creativity, but like most creatives, we're not particularly good when it comes to numbers! Thankfully we use Cloudworx so that we don't have to be. They guide us through keeping our accounts healthy, and their easy cloud-based systems make sending quotes and invoices a breeze.”

Simon Van Wyk

Simon Van Wyk

Studio Bolland

“Cloudworx has been an amazing partner over the years. They have always been willing to help and they have taken care of our accounting and tax obligations so that we can focus on our core work.”

Velani Mboweni

Velani Mboweni

FAQs

Common questions

What's the difference between a bookkeeper, accountant and CFO?

Bookkeepers handle transactions, accountants handle compliance (tax returns, statements), and CFOs handle strategy (planning, forecasting, decision support). You need all three — at different stages of growth.

How many hours do I need?

It depends on your complexity and stage. Most clients start with 10–20 hours per month. We'll assess your needs during the free consultation.

Can you work with my existing bookkeeper?

Absolutely. We often work alongside your existing team, providing the strategic layer while they handle day-to-day transactions.

How quickly can we start?

Most clients are onboarded within 1–2 weeks. We move fast when you need us.

Do you work with businesses outside South Africa?

Yes. We serve UK, US and SA businesses remotely using cloud technology. GMT+2 works perfectly for UK businesses and extends US coverage.

Is there a long-term contract?

No. We work month-to-month. Most clients stay long-term because it works, but you're never locked in.

Stop guessing. Start planning.

Get the strategic finance guidance your business needs — without the full-time cost. No obligation, no pressure, just honest advice from a CA(SA).